Start on Paper. Continue Everywhere: Introducing Montblanc Augmented Paper – a revolution in writing
Continuously reinventing the writing experience, Montblanc introduces a brand new writing innovation that integrates traditional writing into the digital workflow. With Montblanc Augmented Paper, written notes and sketches can be transferred from paper to a mobile device with the simple press of a button. Once on the device, the content can be edited, shared with others and translated into digital text to increase productivity and performance. Bringing together the best of both analogue and digital worlds, Augmented Paper pairs the enjoyment of a natural Montblanc writing experience on real paper with the efficiency of digitizing work so that it can be organized and shared from everywhere.
Designed as an elegant leather envelope organizer, the new Augmented Paper contains a notebook and a StarWalker writing instrument. Made of elegant black Italian leather with a soft tactile feel and a sophisticated matt effect, used for the Maison’s new Urban Spirit leather collection, the Augmented paper organizer is a sleek and stylish object thanks to the highest level of craftsmanship nurtured at the Montblanc Pelletteria in Florence, where century-old traditions and skills bring the spirit of innovation to life. The StarWalker writing instrument that accompanies the Augmented Paper has been specially crafted to include custom-made technology to be exclusively used for this new product.
The innovative technology offers best-in-class handwriting recognition in 12 languages including English, German, Russian, Spanish, Italian and Chinese, so that notes written by hand can be seamlessly transferred to a mobile device and translated into digital text for searching, editing and sharing. In addition to the enhanced productivity that comes from digitizing handwritten notes, the Augmented Paper allows for the easy organization of each document at one place without having to collect notebooks. Thousands of notes can be tagged and searched for when using the Montblanc Hub, an application that also features a note-taking function which can be used independently from the Augmented Paper and digitally integrates the writing feeling of a Montblanc pen. Files can be transferred and notes edited when the Augmented Paper is connected, the app can also be used to create digital notes when it is not connected.
Independence is one of the key benefits of the organizer thanks to the long battery life that allows up to 8 hours of continuous use and up to a week of regular work use offering the ability to store of up to 100 pages in its internal storage. Unlike a tablet or laptop that can only be accessed when the battery is charged, the digital note serves as a backup to the paper and vice versa. It makes an ideal travel companion as the small form factor makes work easy in more constrained spaces whether on a plane or on a train, without the sounds and distractions of constant notifications.
“Nothing compares to the sensation of writing on paper but in a digital world being able to share work and thoughts digitally has become essential,” explains Jérôme Lambert CEO Montblanc International. “Augmented Paper bridges these two worlds with a simple and highly functional product that gives its owners the freedom to unleash their creativity by using a writing instrument and paper, rather than forcing themselves to express thoughts and ideas with mouse and keyboard.” With this new revolution in writing, the user can stay fully connected with his or her environment during meetings, focusing on the quality of the interaction while taking notes rather than being distracted by a laptop or tablet, and becoming absent.
Independence, performance and organization: through the addition of technology, this high performance work companion delivers a distinctive Montblanc writing experience while giving any professional or creative access to all of his or her notes and sketches, easily and conveniently stored within one mobile app. Montblanc Augmented Paper features a black leather envelope that includes the electronic digitizer, a StarWalker writing instrument, a notebook with lined paper, a USB cable to charge the device, 3 ballpoint refills and tweezers to exchange the refills.
Montblanc Augmented Paper Black is available from October 2016 in Europe, the United States, Canada, Singapore, Hong Kong and Korea, and from November 2016 also in China, Japan, Taiwan, Mexico and UAE. For Harrods there will be a pre-launch starting from September 22nd, followed by a Special Harrods Edition making its debut on October 1st 2016.